Shortlist

DOSE

Dose

Swapping bingeing on booze for a spell of abstinence? If you’re looking to limit your alcohol consumption this festive season, here’s a round up of healthier, hangover-free alternatives, courtesy of Club Soda.

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Stella Magazine Daily Telegraph

Stella / Sunday Telegraph

Why mothers are drinking more than their millennial children. “Last week the Mindful Drinking Christmas Festival drew in the crowds in east London with workshops on topics such as dating sober and making mocktails.”

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The Daily Telegraph

Daily Telegraph

“A teetotaller’s guide to drinking less alcohol this Christmas (and why dry Yule is best). Last weekend, in the heart of London’s traditionally big-boozing City, 10,000 sober, sober-ish and sober-curious citizens descended on the capital’s second Mindful Drinking Festival at Spitalfields Market.”

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The Times logo

The Times

“Mindful drinking: how City workers are going alcohol‑free. Sales of non-alcoholic drinks are soaring. It’s all thanks to millennials”

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Festival-MGV-Observer

The Observer

“Millennials discover the joys of ‘mindful drinking’ as party season gets under way. Young people are revelling in a new range of alcohol-free drinks … and a series of books aims to convert the rest of us”

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Matching Food and Wine

Matching Food & Wine

Best buys: Big Drop Brewing 0.5% Pale Ale “I’ve been focussing quite a lot on alcohol-free drinks recently so I headed along to the Mindful Drinking festival in Spitalfields yesterday where I discovered this brilliant range of low alcohol (0.5%) beers.”

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morning advertiser

The Morning Advertiser

9 things we learned at the Club Soda event: “Traditionally, the pub trade has not done the best job of serving or promoting low and non-alcoholic drinks but, with a burgeoning demand for these products, pubs have an opportunity to capitalise on this market.”

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Londonist

The Londonist

Things To Do This Week In London: Mindful Festival: Going cold turkey this year? Club Soda is throwing a massive Christmas festival, full of alcohol-free options to make the transition to low booze/no booze easier. Spitalfields Market.

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East London & West Essex Guardian

East London & West Essex Guardian

“UK’s first non-alcoholic brewery prepares to launch latest beer at Mindful Drinking Festival” – “Nirvana Brewery in Leyton will launch Sutra IPA, the second in a series of 0.5 % beers at the festival”

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Hoxton Radio

Hoxton Radio

Laura was on Hoxton Radio’s The Hoxton Fashion Show on 15 November talking about the festival, and got the DJs to try some Big Drop Pale Ale and Pimento – both went down well!

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mindful drinking party season

Evening Standard

The rise of mindful drinking: how to drink less but enjoy yourself more this party season. A new move towards mindful drinking is encouraging a more measured approach to merrymaking.

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Just Drinks

Just Drinks

Heineken, Big Drop back Club Soda’s Mindful Drinking Christmas Festival. Heineken’s 0.0 beer, along with low-alcohol craft brewer Big Drop, will sponsor a mindful drinking festival in London this month. 

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Dreaming of a light Christmas? Join this festive mindful drinking party. Christmas isn’t all about Snowballs and Eggnogs. This London festival is proving that party season can be just as adventurous for those not partaking in traditional festive tipples.

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Drink Factory non-alcoholic cocktail

The Guardian

On a warm Sunday afternoon, hundreds of people are milling around what is usually the site of an antiques fair or farmers’ market in Bermondsey, south London. Today, it’s a festival dedicated to drinking.

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BBC stealth drinking

BBC

Alcohol-free: Stealth drinking helping people give up alcohol

There are now clubs for people who want to get together without alcohol and the UK’s first alcohol-free drinking festival was held in London last month.

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The Guardian

Nirvana’s yoga-goers may well have a crossover with the attendees of last month’s Mindful Drinking festival. The festival in Bermondsey, London, grew out of the mindful drinking movement, the followers of which aim to cut down their alcohol consumption. 

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The Times

We may have known that the younger generation was turning its back on heavy drinking, but not quite how seriously they were taking it.
 

Sky News

Laura kicked off the day on Sky News, opening a bottle of Eisberg Fizz with the presenters and wowing the presenters with Teetotal GnT and Big Drop’s Stout!

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You and Yours

You and Yours covered the event, speaking to Botonique and Heineken as well as some mindful and less mindful drinkers.

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EN

Exhibition News

The world of low and non alcoholic drinks has arguably been undergoing a similar explosion to craft ales in recent years, [Club Soda] goes one step further and sees alcohol free beer as a movement that’s thriving while the mainstream industry struggles.
 

Future Laboratory

In August, Club Soda, a movement that challenges venues to upgrade their soft drinks beyond tap water, held the UK’s first Mindful Drinking Festival. Co-founder Laura Willoughby believes that not embracing this mindset is short- sighted. ‘Those clubbing are definitely looking for drinks that are low in sugar, that give them a natural lift. Think Club Mate rather than cola,’ she tells LS:N Global.

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nothing here yet

 

Fat Girls Guide to Running

I promised some of the stallholders I would give a shout out to their brands, so I have decided to give you my top 5 drinks

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Winkball Reports (video)

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The Guardian

The Guardian Culture

There are mindful pub crawls, around venues with decent selections of low-alcohol drinks, and since a mindful drinking festival in August, a whole community of gentle drinkers is beginning to emerge.

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Metro Mode - Tess Montgomery

A great blog about the day with some great photos.
 
Journalist Rae Ritchie shares her story of the festival and about Mindful Drinking: The New Way To Socialise.
 

 

Heineken 0.0 alcohol-free lager was one of the sponsors for the first-ever Mindful Drinking Festival in mid-August.
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Venue Insight

Launched in March to meet the growing demand for great tasting alcohol-free lagers, Heineken 0.0 sponsored the first-ever Mindful Drinking Festival.

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Refinery 29

Have We Gone Mindfulness Mad? Probably but until the ass of a law is changed we will promote not drinking as a desireable social norm where possible 🙂

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Get the Gloss

Mindful Drinking and the rise of the Sober Curious – Motivations for wanting to be more mindful differ from person to person. “In amongst the trend are lots of different reasons and behaviours,” says Laura. 

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morning advertiser

Morning Advertiser

UK’s first alcohol-free drinks festival attracts 2,500 attendees. Laura said that the festival had “exceeded expectations” and showed there was a growing market for alcohol-free alternatives.

Talking Retail

Heineken 0.0 sponsored the first-ever Mindful Drinking festival on Sunday 13 August, following its launch in March this year (2017).

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morning advertiser

Morning Advertiser

7 lower-strength beers for ‘mindful’ drinkers … there are a whole range of great lower-strength ales and lagers available for more mindful drinkers.

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Hello

In need of a detox? The Mindful Drinking Festival is taking place this weekend in London, offering guests a different kind of Sunday session! 

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Financial Times

A big shout out for the festival including Square Root, Fentimans, Eisberg, the Hotel, London Essence and Botonique. 

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Elle

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DOSE

Fancy moderating your alcohol without facing social ostracisation? Well you’re in luck.

B Communications

Have you had enough of the weekly alcohol-related festivals this Summer? Be it the Rosé Festival or the London Craft Beer Festival, it seems there is a new event every weekend. 

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The List

Club Soda, the mindful drinking movement, has announced the UK’s first ever Mindful Drinking Festival.

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Hotelier and Hospitality

Club Soda, the mindful drinking movement, has announced the UK’s first ever Mindful Drinking Festival

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Food Noise

Everything in moderation. Except flavour. Club Soda, the mindful drinking movement, has announced the UK’s first ever Mindful Drinking Festival.

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Boutique Hotel News

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Skint London

Fancy tucking in to some drinks but don’t want the hassle of a hangover? We’ve thought of you!

Amazing PR

With the rise of the mindful drinking movement, London is hosting its first alcohol-free drinks festival; the Club Soda: Mindful Drinking Festival.

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Carpe Diem London

Discover the best and most innovative alcohol-free drinks from top brands and independent producers with the UK’s first Mindful Drinking Festival at the Bermondsey Square Hotel this August.

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Sick Chirpse

You can almost certainly guarantee that at a festival you’re gonna let your hair down, get absolutely paralytic and probably miss the one band/DJ that you actually came there to see …

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London Friend

A lot of LGBT socialising happens in pubs and bars. That can be a problem if, for whatever reason, you want to cut down on your drinking, or not drink at all. 

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Travel Wrap

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How to drink mindfully. Between date night, girls’ night, work drinks, and Sunday Funday, it’s easier than ever to go accidentally overboard. 

Klen&Sober | Speciality Foods | American Craft Beer

Girl&tonic

Girl & Tonic

Sober London: My Pick of this Summer’s Alcohol Free Fun

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Time Out

22 Fantastic Things to do in London this weekend. There’s no need to worry about the next morning’s hangover at the Mindfulness Drinking Festival. This is a booze-free fest for anyone who’s sober-curious or on the wagon.

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Hangover Free Life

Jussi guest blogs on why alcohol-free drinks can help some people change their drinking habits. 

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SE1 Community Website

A celebration of the best alcohol-free drinks available, with craft beers, wines, lower-sugar sodas, infusions, and expert mixologists.

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South London Press

A celebration of the best alcohol-free drinks available, with craft beers, wines, lower-sugar sodas, infusions, and expert mixologists.

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Southwark Weekender

A celebration of the best alcohol-free drinks available, with craft beers, wines, lower-sugar sodas, infusions, and expert mixologists.

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DrinkUp London

Thanks to our friends at Drink.Up London for bigging us up – recognising that a crowd interested in great tasting cocktails are also interested in great tasting alcohol-free drinks.

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Londonist

Londonist

As more and more people across the UK are joining the mindful drinking movement, come and try some delicious alcohol alternatives at the Mindful Drinking festival

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Incentive Travel

The one-day celebration will see the boutique Bermondsey Square Hotel transformed into a celebration of the best alcohol-free drinks available.

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Stylist

Go out, but don’t get drunk! Full run down of the festival!

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Patchwork

How to take care of your non-drinking guests at your wedding. A post by Laura Willoughby.

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Breathe Magazine

What is mindful drinking and how can it improve well-being. 

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Huffington Post

4 Ways to tell if you are Sober Curious by Laura Willoughby

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BEER TODAY

An article discussing St. Peter’s Brewery’s support towards the alcohol-free movement, and its upcoming stand at the Mindful Drinking Festival.

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Eastern Daily Press

The Eastern Daily Press report on the success of low-alcohol and non-alcoholic beers, the increasing demand for them, and the role that East Anglian breweries are playing in catering to mindful drinkers.

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LondonTown

The Mindful Drinking Festival has appeared in LondonTown’s directory of London Events! 

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Londonist

Londonist

Londonist lists the Mindful Drinking Festival in it’s selection of the best beer festivals to hit London in August this year.

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This Naked Mind

Club Soda co-founder Laura wrote an article for This Naked Mind about mindful drinking and staying social.

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GOTILO

GOTILO lists 6 of the most mindful activities or days out to take part in, in London, including the Mindful Drinking Festival.

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East London Radio

Laura along with Steve from local Nirvana Brewery and Joe from East Lonon based Fitbeer.

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Mutton Club

Why being sober curious is good for your health – a blog by Laura for The Mutton Club

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MFML

How yoga and mindful drinking go together. A blog by Jen Tree for Movement for Modern Life. 

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Club Soda is the UK’s leading mindful drinking movement with the desire to do exactly this, and create a world in which nobody feels out of place if they are not drinking. 

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WooWoo

 Jen shares her often rocky road to mindfulness & well-being. “Alcohol-free alternatives play a big part in socialising as they help fend off the questions, the judgement, and the boredom.”

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Time Out

Mindfulness and martinis: August’s best drinks festivals: Skip the hangover at this booze-free festival whether you’re sober-curious or on the wagon.

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RSA

Club Soda founder Laura talks to RSA about the Club Soda Guide and her reasoning for curating the UK’s first Mindful Drinking Festival.

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Good Housekeeping

Good Housekeeping discuss what Mindful Drinking means for most people, and what will be featured at the Mindful Drinking Festival.

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The Sober School

The Sober School acknowledges how sobriety is becoming cool and products are hugely improving – inc the Mindful Drinking Festival.

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Yeast Berlin

Yeast Berlin asks founder Laura 10 questions, about Club Soda, Mindful Drinking, the alcohol-free industry and the best pubs in London for mindful drinkers.

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Square Mile Health

Square Mile Health share Jen’s blog on the 16 reasons why you should go to an alcohol-free drinks festival – whether you’re a mindful drinker or not.

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Real Kombucha

Real Kombucha

Real Kombucha speak to Laura about the festival, the mindful drinking movement, drinking behaviours in the UK and the changing attitude of pubs.

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Smallish Magazine

Smallish Magazine discuss the concept of Mindful Drinking, and what to except from the festival itself including the brands being showcased.

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Metro

Metro talk about why you’d want to go to a Mindful Drinking Festival, what to expect when you get there and how many of the brands at the festival are run by women.

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The Drinks Business

The Drinks Business discuss how non-alcoholic drinks are the “biggest opportunity in the drinks industry right now”, in the first of a series of new trend reports.

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Metro

Metro discusses the previous lack of alcoholic drink alternatives, the recent rise in alcohol-free drink options – and what to expect from the Mindful Drinking Festival

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Business of Everything

BOE lists five great health and wellness events to attend in London, during the summer of 2017, including the Mindful Drinking Festival.

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The Lifestyle Library

The Lifestyle Library

Writer/yoga teacher Laurie talks on pg 41 about the rise of moderation, mindful drinking, and how our festival fits into this increasing wellness trend.

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Drink Preneur

Drink Preneur talks to Club Soda founder Laura, about the Mindful Drinking Festival and they give a taster of Real Kombucha will be doing with their tasting table.

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The National Student

Lucia Gonzalez Mantecon talks about the Mindful Drinking Festival, how it differs from other festivals and some of the drinks you can expect to see there.

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Motto (Time Magazine)

Motto to discuss the Mindful Drinking movement, Club Soda’s part in it, and how Buddhists have been practising mindful drinking for many years.

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The Guardian

The Guardian

The Guardian talks to Club Soda, about how the Club Soda Guide and Mindful Drinking Festival helps those who choose to cut down on their alcohol intake.

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Girl&tonic

Girl & Tonic

Laurie at the Girl & Tonic blog talks about her 5 favourite alcohol-free summer drinks, and discusses her thoughts about the Mindful Drinking Festival.

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Real Kombucha

Real Kombucha

Real Kombucha tells all about the Club Soda philosophy, the lack of choice for adult-orientated soft drinks,  and their tasting table at the Mindful Drinking Festival.

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The Independent

The Independent

The Independent interviews our co-founder Laura about Club Soda, what it means to be a mindful drinker and what types of alcohol-free drinks options are out there right now.

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Drinks Retailing News

Nigel Huddleston talks about the low and no-alcohol drinks market, the Mindful Drinking Fest and how the stigma around giving up or cutting down on alcohol is changing.

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Incentive Travel

Club Soda founders discuss the Mindful Drinking Fest – and Bermondsey Square Hotel’s Gemma Brant gives her view of the festival, and what it’ll bring to the community.

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